| Success in marketing homes: Success in marketing homes is very much dependent upon effective
advertising. Print publications like the "Suburban North" magazine
are an important part of our marketing
strategies for both new construction projects and resale properties.
Statistically, the percentage of buyers who
respond to an ad and actually purchase the advertised home is very small, something on the order of 3%.
Still, advertising does make a significant contribution to our success. First, it gives your home exposure to a
large population of potential buyers. Second, it gives our company broad name recognition. Consistent advertising
enhances our reputation as a company with a large physical presence in our market area.
In short, advertising attracts
buyers to the company. The greater the number of buyers that we are able to reach, the greater the likelihood that
we will reach your buyer. So you see, even if we do not advertise your home specifically, but do maintain an advertising
presence, the probability that we will attract "your buyer" will be greatly enhanced.
We mail out hundreds of "just listed" cards
to your neighborhood. You'd be surprised how often a home will
sell to a friend of someone who lives close by. |
Contact Info:
Sandi Schmude
100 NW Englewood Rd.
Kansas City, MO 64118
816-453-9100 ext. 129
816-729-5500 Cell
sandi@homeinkc.com |